Social Media Manager

Our Client are a Global Household brand who are experiencing significant growth.
Hybrid Working
Excellent Benefits.

Description:

Our client is looking for an enthusiastic individual to drive growth across current and new Social Media platforms. You will have sound experience working for previous consumer brands with a deep understanding of the latest social media platforms and trends and a passion for content that engages and drives reach. Excellent understanding of the types of content that sits and succeeds across various online channels – such as Instagram, TikTok, Facebook, Twitter.

What will you be doing:
• Design and implement the social media strategy to align with business goals
• Being creative and devising new and innovative ways to increase engagement through existing and new channels.
• Be the lead on storytelling through the creation and sourcing of video and social content that engages consumers.
• Managing the strategy and set up of organic and paid social campaigns.
• Lead on social channel reporting, tracking and managing content down the funnel to measure impact.
• Drive growth on new platforms
• Working with the wider team, develop and execute ideas for exciting still image and video shoots across a range of business areas.
• Collaborate with marketing and in-house studio to create and commission social media content for all social channels and maintain brand consistency.
• Perform research on current benchmark trends and audience preferences
• Self-shoot, upload and edit content where necessary in order to maintain the smooth running of the team.
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g., original text, photos, videos and news)
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up to date with current technologies and trends in social media, design tools and applications
• Ability to create content for both organic, boosted and paid formats, with a clear understanding of the different nuances between the three.
• Be proactive with new and emerging platforms and formats on social and encourage first use where appropriate

Requirements:
• An enthusiastic team player with a genuine obsession for social media.
• Strong experience creating brilliant social media content for brands.
• Excellent copywriting skills
• BSc degree in Marketing or relevant field
• Accomplished experience in paid media, with a focus on paid social (either agency or in-house)
• Have a strong track record running always on and social campaign activations for key accounts across Facebook, Instagram, Twitter minimum with other channels beneficial.
• Direct hands-on experience running campaigns on Facebook Business Manager, experience of other platforms (Google Analytics, FB, Twitter, Instagram, YouTube, TikTok, Pinterest etc.)
• Able to demonstrate experience in establishing clear social guidelines for brands to ensure consistency across social copy, tone of voice and creative, with the ability to provide recommendations how to elevate the brand.
• Be able to demonstrate the effectiveness of the work they do, through developing clear measurement frameworks.
• Have an eye for innovation within social and digital, with a track record that demonstrates this.

Excellent Benefits and Holiday Allocation